DBS MAX Designed for maximum product visibility both online and offline, our work for DBS MAX spanned across mediums aimed to promote the streamlining of business transactions and vendor management. Taking into account features from existing DBS payment systems, we produced an end-to-end marketing campaign comprising: a marketing video, GDN banners, social media advertisements, physical pull-up banners, in-store GIF banners,…
AP Academy Marketing Video Capitalising on facts and upward trends regarding video, this infographic-based, upbeat video featuring iconic Singaporean youth activities promotes our sister company, AP Academy. Armed with a mission to encourage impressionable minds to explore videography in response to said trends and cross-industry demand, AP Academy has seen success in its fresh, innovative and adaptable instruction. Let us…
As “Asia’s Premier Sports, Entertainment and Lifestyle destination”, our partnership with Singapore Sports Hub comprised a broad 2-pronged project, including a corporate video and 30 second TVC. Our team took pride in analysing and identifying select features of the Sports Hub experience, encompassing family bonding activities and community events to craft a dynamic campaign that appealed to prospective partners, industry…
Bank of China Mobile Banking App One of the biggest banks in the world, the AP team was privileged to launch a product video in late 2018 to promote their mobile banking app. Using a top-down perspective of the phone and app interface, the video centred around simulating a user’s point-of-view, through realistic graphics work to streamline the translating of…
Pokka Teazzle A huge beverage presence in the region, our team was honoured to pair up with Pokka to produce a TV Commercial to promote their latest product: Teazzle. A delicious carbonated iced tea beverage, our team portrayed the drink’s refreshing taste and textural depth through incorporating fun, hip-hop and trendy elements into a zany, jam-packed 30 second video advertisement. …